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# How can I set Google Ads (Adwords) data on Crisp users profile?

Articles on: [Developers](/en/category/developers-12l9l8o/)

This article explains how you can send Google Adwords data to Crisp users' profile.  
  
We will cover an example but regarding [Google adwords developpers docs](https://developers.google.com/adwords/api/docs/guides/start) you will be able to set a wide variety of use case. Depending on the way you use Crisp, you should be able to build users events for  
marketing & sales teams.  
  
If you want to have a look at all the events that are built in Crisp, you should [have a look here](https://docs.crisp.chat/guides/chatbox-sdks/web-sdk/dollar-crisp/)  
  
This example shows how to add data to Crisp profile to a website visitor that came from a Google Ads Campaign and then fire a conversion when he/she starts a conversation.  
  
  

``` ```

  
  
So in this example, a message sent is a conversion but regarding your website, it could not match so  
you have to adapt this example to your business case.

Updated on: 09/04/2024